Wednesday, December 25, 2019

Juvenile Death Penalty Essay - 1353 Words

Juvenile Death Penalty One of the most controversial questions in the juvenile justice system today is, Should the death penalty be applied to juveniles?†. A lot of people think that the death penalty for juveniles is cruel and unusual punishment and should only be used for adults. The crimes that juveniles commit are as dangerous and as violent as adult crimes. People argue that the adolescent brain does not mature until the late teens or early twenties, and that death penalty should not be the resolution. Some studies show that childhood abuse or neglect can causes the child to commit crimes when they grow to adulthood. Debate about the use of the death penalty for juveniles has grown more intense because of the crimes they are†¦show more content†¦Kent held that juveniles were entitled to a hearing, representation by counsel, access to information upon which the waiver decision was based, and a statement of reasons justifying the waiver decision. It included the sop histication and maturity of the juvenile as determined by consideration of his or her home life, environmental situation, emotional attitude, and pattern of living. These rights we made so that the justice courts can provide guidance and rehabilitation for the juvenile also with protection for society. There are some juveniles out there who are extremely dangerous and do not wish to change the way they are living their life. In 1988 the case of Thompson v. Oklahoma it claimed that the Constitution prohibits execution for crimes committed at age 15. The outcome of the decision was that a State’s execution of a juvenile who had committed a capital offense prior to age 16 violated Thompson unless the State had a minimum age limit in its death penalty. (2) The court decided that juveniles younger than 16 when they committed a crime may not be executed. Wayne Thompson is serving a life sentence in prison without the possibility of parole. Another case in the juvenile death penalty cases is Atkins v. Virginia; The U.S. Supreme Court banned the execution of mentally retarded persons in 2002. Justices ruled that executing mentally retarded criminals violates the Constitutions ban on cruel and unusual punishment. The most importantShow MoreRelatedEssay on No Death Penalty for Juveniles2164 Words   |  9 Pagesthat the death penalty is, â€Å"the punishment of execution, administered to someone legally convicted of a capital crime.† Capital crimes array from murder to drug trafficking. In the United States the death penalty is mostly administered towards first-degree murder, with non-murder crimes varying by state. â€Å"Currently, only 58 nations actively practice the death penalty, with 96 countries having abolished it, the remainder have not used the death penalty for 10 years or only allow for death in exceptionalRead MoreJuveniles and The Death Penalty Essay1604 Words   |  7 PagesJuveniles and The Death Penalty *No Works Cited One of the most controversial issues in the rights of juveniles today is addressed in the question, Should the death penalty be applied to juveniles? For nearly a century the juvenile courts have existed to shield the majority of juvenile offenders from the full weight of criminal law and to protect their entitled special rights and immunities. In the case of kent vs. United states in 1996, Justice Fortas stated some of these special rightsRead MoreEssay on Juvenile Death Penalty3656 Words   |  15 Pagesunconstitutional to sentence a juvenile under the age of 18 to the death penalty. Before, Roper v. Simmons, in Thompson v. Oklahoma it had been decided that only those under the age of 16 could not be considered for the death penalty. Were these decisions correct? If an adolescent can commit such a heinous crime as homicide should they not also be able then to handle the consequences? The other side of the argument against the juvenile death penalty states that juveniles do not ha ve the same reasoningRead MoreEssay on Juvenile Death Penalty1824 Words   |  8 PagesDeath at 18? One of the most controversial issues in the country today is addressed in the question, Should the death penalty be applied to juveniles, and if so how young is too young? The death penalty has been in the United States for many, many years, and the United States still has yet to figure out how to solve all its dilemmas and whether or not the penalty is right or wrong. Debates about the use of the death penalty for juveniles have grown more intense because of the recent demand forRead More Death Penalty Applied to Juveniles Essay1684 Words   |  7 PagesDeath Penalty Applied to Juveniles   Ã‚  Ã‚  Ã‚  Ã‚  In 1643 a sixteen year old boy was put to death for sodomizing a cow. Three hundred and fifty years later, sixteen states have legitimized the execution of juveniles. Four of those twelve states have lowered the legal age of execution to twelve. For whatever reasons the death penalty has been supported by the public since this countrys existence. In this day and age of increasing violence, both juvenile and adult, it is time to re-examine the use Read MoreWhat Do You Think About The Juvenile Death Penalty? Many1622 Words   |  7 PagesWhat do you think about the juvenile death penalty? Many sides are against this kind of thing. They believe that juveniles are not fully matured and give in too easily to peer pressure. Juveniles are smart enough to know wrong from right even if they are getting pressured to do something. This essay is pro for death penalty for juveniles, because they can make their own decisions in their life. For starters this paper is going to give some information from people who think there should never beRead MoreThe Death Penalty Should Not Apply985 Words   |  4 PagesThe death penalty should not apply to juveniles. When considering juveniles there are a lot of boundaries to have for them (Johnson, Welch, 2002). For example, minors can’t vote, or live by themselves, and have bank accounts (Johnson, Welch, 2002). This is a very true when it comes to miners. Furthermore, under the age of 18 you are not even considered an adult. Because of this the death penalty should not even be an option for them. There was also a section for people being for the death penaltyRead MoreThe Death Penalty Of Capital Punishment960 Words   |  4 PagesThe justice system is filled with opposition. Those who support the use of Supermax, the death penalty and the execution of those who are mentally retarded and juveniles, and those who oppose the above mentioned. The following essay will discuss all mentioned topics. In evaluating the use of â€Å"Supermax† against the long-term pathologies it creates, one must first consider what pathogies it actually creates: (1) It plays a role in producing or exacerbating mental illness in prison; (2) it affectsRead MoreThe Death Penalty Debate Essay1638 Words   |  7 Pages In the United States, the use of the death penalty continues to be a controversial issue. Every election year, politicians, wishing to appeal to the moral sentiments of voters, routinely compete with each other as to who will be toughest in extending the death penalty to those persons who have been convicted of first-degree murder. Both proponents and opponents of capital punishment present compelling arguments to support their claims. Often their arguments are made on different interpretationsRead MoreJuvenile and the Death Penalty1817 Words   |  8 PagesBurris ENG101 Dr. Ankerberg March 6, 2007 Essay #2 Juveniles and the Death Penalty Today, minors are using their age as a shield against capital punishment. Adolescents believe that since they are not eighteen they will not be punished for the crimes they commit. The death penalty is appropriate for juveniles in certain circumstances, such as murder and brutal crimes that are considered capital offenses. The rate at which the death penalty is carried out, as well as inconstancies in sentencing

Tuesday, December 17, 2019

Essay about Censorship - 1703 Words

Censorship of Violence Why does anyone care if our society is aggressive? Does the kid who decides to fire a gun into his school do so because he watched Natural Born Killers? Is violence in our communities really causing anyone any abnormal amount of heartache? To the victims, and the families and friends of the victims, surely it does. Perhaps there are still some individuals who care just for the sake of caring, not because they are grieving a loss. But what does it all mean, and what is causing it? Some will point fingers at their televisions and movie theatres and assert that they are to blame. Not being one in the habit of pointing fingers and making absurd accusations, I will explain the free will of man and his inalienable†¦show more content†¦A single person has complete control over the forced equality of the nation. The Handicapper General decides not only what equality is, but also the best way to facilitate it. How does one censor information and maintain objectivity? Censorship turns our governing bodies into institutions of paternalistic moralism. Our society celebrates diversity and is a sampling of numerous cultures and modes of thinking. It is not reasonable to think that a single, shared definition of quot;appropriatequot; can be reached concerning media messages. This leaves our legislature to act as moral babysitters guiding us on how to feel and what to think. It is not the role of our government to guide us to live lives based on one particular sects definition of morality. It also becomes dangerously close to a mixture of church and state; morals are often closely intertwined with religion. Censorship of images of violence in the media by the government concedes ones personal decision over what images are appropriate to view. As a thinking people, we do not need to be herded like sheep towards a central, forced view of appropriate media messages. When the government rules certain media messages immoral and inappropriate, they deny the population of it s right to think independently and make choices for themselves. The role of the government is to protect our rights, not to appoint Morality Generals who decide what is best for us. Drama for the masses. EntertainmentShow MoreRelatedCensorship : Censorship And Censorship Essay1513 Words   |  7 PagesIn the modern sense, political correctness has become a form of censorship. With protestors forcing students to find alternate routes to school or pushing the administration to cancel guest speakers in fear of triggering students, the modern-day university is no longer a place of free, critical, thinking, but a place of censorship. Political correctness (is used to describe language, policies, or measures that are intended primarily not to offend or disadvantage any group of people in society. InRead MoreCensorship And Censorship Of Music1544 Words   |  7 Pagestoday’s music, otherwise known as, censorships. A crisis has emerged concerning the issue of censorship. This argum ent consists of two possible stances: one, supporting the continuation of censorship, and two, eliminating the status quo of censorships in the music industry. There have been countless debates and arguments regarding the issues of censorship ever since the U.S. Congress passed the Radio Act in 1927 (The History). The time has arrived for censorship to be brought to an end. The governmentRead MoreCensorship And Censorship Of The Internet985 Words   |  4 Pagestruth.. This influenced freedom of the press rights and embracing those rights to the constitution (Linder). Recently the issue of Censorship of the Internet in America has become a trending topic. The internet has been commonly censored to comply with the Digital Millennium Rights Act, but in recent times our government has been requesting more aggressive censorship in order to provide a safer cyberspace. If the American government began to censor the internet, the restriction will result in suppressionRead MoreThe Censorsh ip Of Internet Censorship3057 Words   |  13 Pages Internet Censorship Student’s Name: Institution Name: Internet Censorship Internet censorship refers to the suppression and control of what people can access, publish, or view on the cyberspace (Reynolds, 2014). It may be done by regimes or private firms at the command of the government. It can be a government’s initiative is or carried out by regulators. Organizations and individuals may practice self-censorship for religious, business or moral reasons to comply with societal normsRead MoreCensorship And Censorship Of The Internet1754 Words   |  8 PagesCensorship of the Internet is on the rise in highly populated states today. Although the Internet is considered as one of the most significant tools for the public sphere, many users have decried the Internet’s benefits and seen the Internet as a ‘double-edged sword’. Even as the Internet connects most of the world and gives valuable access to information, the same tool allows access to material that may be considered dangerous or harmful. The recent increase in discussion on the act of censorshipRead MoreCensorship Essay1325 Words   |  6 PagesCensorship â€Å"Congress shall make no law†¦prohibiting the free exercise thereof; or abridging the freedom of speech or of the press, or the right to petition the government for a redress of government.†(Ravitch, 118) As stated in the First Amendment of the United States Constitution, the people of this nation have the right to exercise their beliefs out loud, or in writing. With this in mind, does the government have the right to undermine the foundation of our nation, and censor what we readRead More The Censorship Debate795 Words   |  4 Pages The Censorship Debate nbsp; nbsp;nbsp;nbsp;nbsp; Do words such as nigger, bitch, or ass offend you?nbsp; The answer may seem clear cut, but our nation has been struggling with the issue of censorship almost since its conception.nbsp; To many, the aforementioned words are a part of their everyday vocabulary; to others, they are vulgar and unacceptable.nbsp; The issue of censorship is much more than just words.nbsp; There have been huge controversies over the negative ideas andRead More Censorship Essay1002 Words   |  5 PagesCensorship The Columbia Encyclopedia defines censorship as the official prohibition or restriction of any type of expression believed to threaten the political, social, or moral order. It is necessarily broad definition. Any type of expression in fact, covers just about everything from clothing to print to movements and even to simply being. George Bernard Shaw described assassination as an extreme form of censorship. It is now omnipresent in society and has been as long as society has existedRead MoreEssay on censorship846 Words   |  4 Pages â€Å"Censorship is the act of suppressing publications, movies, television programs, plays, letters, and so on that are considered to be obscene, blasphemous, or politically unacceptable† (MccGwire 4). Censorship should be enforced because it is needed into today’s society. Censorship needs to be used in media, hate speech, and obscene material. nbsp;nbsp;nbsp;nbsp;nbsp;To begin with, the media has very negative effect on society as a whole. â€Å"The mass media—movies, television, and recordings—needRead MoreThe Debate of Censorship766 Words   |  4 PagesRights guarantees its citizens the freedom of expression, but how far does that freedom extend? Does the right to express yourself include the right to observe the expressions of others? According to pro-censorship view holders, it does not. But to those who feel strongly against censorship, the freedom of information, or the â€Å"right to know,† should be an absolute right granted to the American public. Censoring material is the responsibility of the individual, not the institution itself, and

Monday, December 9, 2019

Business Foundation Nestle

Question: Discuss about theBusiness Foundationfor Nestle. Answer: Introduction: Management of a successful organization in a country deals with the implementation of various strategies and plans. These plans and strategies have to be framed after analysing the internal and the external aspects that drive the future of the organization. It is quite important to frame the structure of the framework that would help in analysing the future scope of expansion ad raising the market share of a particular company (Boone and Kurtz 2013). In this report, the organization that has been taken into consideration is Nestle. This report aims at analysing the strategies of Nestle in the confectionary market of Canada. In order to analyse the condition of the company, internal and external factors affecting the market has been analysed. An introduction to a new product has been framed in the report that would help in attracting the attention of the targeted group of the economy. This would help in raising both the effects market share and the sales and revenue of the organization in that particular country. Background of the Company: Nestle is a Swiss company who is expertise in the production of food and drinks. The headquarters of the company is situated in Vevey, Switzerland. The company has been considered as the largest producer of food and drinks which operates in mostly all the countries of the world. It has been able to generate huge revenues and has been rewarded as the title of one of the fortune global companies of the world. There are 29 brands of nestle which are spread worldwide and helps in generating huge demand among the consumers for its products and quality. The organization has been manufacturing its products in Canada since 1918 (www.corporate.nestle.ca. 2016). Currently the company has approximately employed 3500 people over 20 manufacturing, sales and distribution centres across Canada (www.corporate.nestle.ca. 2016). The organization has been grouped into key divisions, where each of the group is charged with developing and marketing the best-known brands of the country (Moura, Branco and Camoesas 2015). Market Description: The confectionary market of Canada is engaged in the manufacturing process of chocolate and non chocolate products. Major part of the Canadian market is located in British Columbia and there has been a significant growth in the market for confectionaries in the country in recent years (Stadler, Hughes and Guillaume-Gentil 2014). The demand for the products is increasing at a high level. There has been an increase of revenue of the Confectionery market in Canada by 20%. The domestic producers of the country are well advanced in nature where they export almost 96% of their products to United States of America (Park, Ungson and Cosgrove 2015). As per Peck et al. (2013), the confectionery market has recently faced a rise in the demand due to the research studies that have been helpful in analysing the benefits generated by the products of this market. The perception of the people regarding the perception of health benefits has grown leading to a rise in the demand for dark chocolates (Modi 2013). The products of the confectionery market are more concerned regarding the health factor of the consumers, which have initiated an urge to prepare innovative products (Hughes 2014). Swot Analysis In order to analyse the internal aspects determining the future prospects of nestle in Canada, swot analysis has been considered. The swot analysis would consider the strengths, weaknesses, opportunities and threats prevailing within the organization. Strengths The company has been in the confectionery market for almost 140 years. The company has been considered as one of the biggest brand globally. The organization has a wide product range, which includes varieties of products. The company has one of the largest research and development programs that helps in generating innovative ideas for work expanding its product range. The company has a strong supply chain network. The corporate social responsibilities of the organization ensure favourable activities for rural development, environmental protection and water conservation. The company has a strong brand loyalty along with strong marketing and advertising power. Weaknesses The organization is a global brand, the company has to face various controversies related to the countries in which they operate. The company faces a strong competition from the domestic brands. Opportunities The organization has the opportunity to introduce more health based food products. The organization focuses their expansion on developing countries. The company can continue with their mergers and acquisitions that would help in increasing their market share. Threats The supply chain complexity of the organization might pose a major threat for the organization. Economic instability and inflation in various countries may pose a threat to the demand structure of the products. There is a raise in the cost of raw materials. Increasing competition in the confectionery market has posed a major threat for the organization. Recommendation Segmentation and Targeting: Different customers have different necessities and companies do not always have that opportunity of satisfying every need of their consumers. Through market segmentation companies search for a market part that is not similar from what the other portrays. Segmentation helps in satisfying the major customers needs. The new health product would be segmented on the basis of the characteristics of consumers: -Geographic Area: Nestle Canadas new product which is based on herbal coffee will be depending on the geographic weather: cold and humid. In its initial stages, the new product Nesherbcafe 3 in 1 will be in two flavours: one the normal one for all seasons and the other that can be consumed with ice, which during warm seasons would bring freshness to the mind and body. -Demographic Age: This new product would be for all generations above the age of 18. The main target ages will be the students and working professionals. -Psychographic: Nestle Canadas new healthy product will be for those who are engaged in one activity or more and lacks time for indulging in proper nutrition. Their buying of Nesherbcafe 3 in 1 would save them enough time as for the ingredients like sugar; coffee and milk have already been mixed. -Behavioural: Nestle Canada would be made available for consumers who want healthy benefits from the products. This new herb coffee would be high in nutrition made from chosen herbs and mixed with grains and fruits. It is mainly for those who need to be energized all the time. Target Marketing: After segmentation the Nestle management has to decide on positioning its new product in the market and as stated earlier this new product would be for aimed at the upper and middle class income people, inclusive of the students and the working professionals. New Product Description: The Nesherbcafe 3 in 1 would be an appetizing combination of grains, herbs and fruits that are roasted and grounded to concoct and taste just like the coffee. Coffee lovers would love to taste this new product from the house of Nestle. During initial surveys people did complain about withdrawal of caffeine as a reason they have quitted drinking coffee, but Nesherb would just be injecting that desire back to those people who once stopped having it (Ryan 2015). This product would allow the consumers to experience the satisfaction and enjoyment that is generally perceived of a freshly brewed cup. The Nestle Management would even start a campaign by the name of coffee alternative to showcase its new product to the world. People must get ready to experience something from a brand they have trusted over the years and the brand has delivered excellence every time. Customer Value Proposition: Nestle has always maintained its basic customer value proposition which is that people can have confidence in the safety and quality of their products every time they open a wrapper or package. Nestle follows its one inflexible customary of food safety that meets the standards and requirements of the industry. The process that goes into making the products of Nestle (including the new one) is extensively laid out with procedures that are formalised along with verified standards. According to Purdue-Smithe et al. (2016), every process that is put into making the products is according to the legal requirements and practices prevailing in the countries in which Nestle operates. Problems may arise anytime, but it is essential to identify the errors or problems before the goods get distributed so that the customers do not have to face any problem. In recent times people have been conscious about their health issues and they like consuming products that are free of chemicals. Nestles idea of launching one would be perfect for those who value their health and with products as such the company values their customers needs and desires too. Justification for the Choice of Product: From the Companys perspective: A company which is able to read the market situation in a proper manner is the one that stays ahead in the competition. It is viable for Nestle to come up with something like the herbal coffee when people are actually health conscious but have little time to fully concentrate on the same. If only companies are able to provide consumers with what they want, only then will they be able to sustain themselves in the market for longer period of time. It is more like right product at right time. From Customers Perspective: As stated earlier consumers in recent days have shown tremendous inclination to products that are made naturally or from different herbs and grains. People are living with this notion that the more herbal products they use, the more energized and lively they would become. It all comes down to the point of being fitter, but then people do not always have trust or belief on such products coming out of any company. However, with the customer base that Nestle has in Canada and across the globe, it is easy to channelize its products even if it is a new one in the product line. Conclusion: This report has taken into account the possible threats and opportunities that lies with Nestle Canada where it can be found that introducing healthy products is the best option of moving forward. The report also depicts a product recommendation which the company is thinking of launching in the coming few months and is at par with the desires of its consumers. The rising health consciousness of people have inflected many companies in coming up with products that are rich in health content and nestle too has been doing it for years now. It would just be that Nestle need to market it in a proper manner and let people know what is coming. Reference: Boone, L.E. and Kurtz, D.L., 2013.Contemporary marketing. Cengage learning. Peck, H., Christopher, M., Clark, M. and Payne, A., 2013.Relationship marketing. Taylor Francis. Hughes, D., 2014. European Food Marketing: Adding Value in Mature Food Markets through Market Segmentation and Product Differentiation.EuroChoices,13(2), pp.20-26. Park, S.H., Ungson, G.R. and Cosgrove, A., 2015. Defining the Drivers of Profitable Growth. InScaling the Tail: Managing Profitable Growth in Emerging Markets(pp. 67-90). Palgrave Macmillan US. Ryan, R., 2015. Which Hot Beverage Contains The Highest Caffeine Content?. Purdue-Smithe, A.C., Manson, J.E., Hankinson, S.E. and Bertone-Johnson, E.R., 2016. A prospective study of caffeine and coffee intake and premenstrual syndrome.The American Journal of Clinical Nutrition, p.ajcn127027. Stadler, R.H., Hughes, G. and Guillaume-Gentil, O., 2014. Safety of food and beverages: Coffee, tea and herbals, cocoa and derived products. Moura, A., Branco, M. and Camoesas, M., 2015, June. Nestl, A Global Firm And Its Customer Relationships. InIMC 2015 International Management Conference 26th June 2015(p. 96). Modi, S., 2013. Study on Food and Dairy Industry. https://www.corporate.nestle.ca. (2016).Home. https://www.corporate.nestle.ca/en [Accessed 21 Dec. 2016].

Sunday, December 1, 2019

Tanglewood Case 3 free essay sample

Also, it will allow them to recruit employees with different strengths and weaknesses, helping them to create a team work that is supported by all of its members. On the other hand, Tanglewood can use targeted recruitment for high management positions that might require specific KSAOs, so the job can be developed. * Media: Tanglewood is media advertising, such as print, radio, and television advertising sources, coupled with respondents filling out a standardized job application. This is an open method of recruitment since it gives the opportunity to a large body of people to apply for the job. Referrals: it is a targeted method since allow employees from Tanglewood to promote and show the positions available to people who might meet the job requirements. * Kiosk: Is an open method since a large variety of people to apply for any position at the store, instead of writing on a piece of paper their personal information, they type it into the system. We will write a custom essay sample on Tanglewood Case 3 or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page * State Job Services: It can be an open method since all unemployed people can look for any positions available. However, it can be targeted since some positions will require some specific qualifications for certain positions available. Staffing Agency: It can be both targeted an open since they can look for special people with specific qualifications, and people with basic skills for any regular job. 3. Western Washington branches find that referrals possess a higher qualification and retention rate than kiosks, media and job service; it also provides the highest percent of applicants hired. Furthermore, Job service is very practical for this side of the company, even though the percentages and the number of applicants hired are less; it provides the same satisfaction as referrals. On the Eastern Washington branches, referrals also play an important role in the recruitment process, even though Kiosks and media both provide a high number of applicants, the hiring and retention rate for referrals is way much higher allowing this to be an important tool for this branch to find future employees. On the other hand, for Northern Oregon branches find that by using staffing agencies a better way to find their employees since it provides them with a higher qualification, short and longer retention. The Kiosks and media provide certain type of percentage and even though they are cheaper, they are not as effective as hiring an agency. Finally, In Southern Oregon Kiosks provide the bigger pool of applicants, but it holds a low retention and qualification rate. In this branches they also prefer to use staffing agencies since it provides a better short and long time retention and qualification for the job; however, staffing agencies represent a higher costs, since it is more expensive than referrals and kiosks. . The Northern Oregon suggests an idea of using Kiosks and staffing agencies for hiring employees for all the stores, they believe this is the most accurate way that Tanglewood should use and implement to recruit new workforce; these methods have not only been successful Northern Oregon, but for South Oregon region too. However, The Eastern and Western regions have used a different approach, they have used the employee referral tool to recruit new employees, and it has been s uccessful until the moment. I believe this region does not have a valid point, because if they decide to generalize the hiring and recruitment process into general ways as Kiosks and staffing companies, these other branches might start using and hiring people who does not have clearly understand what the needs, tasks, basic requirements and knowledge for the job are. Also, by implementing these new policies these branches might not receive the same quantity of people trying to enter the organization, and quality from the employees, affecting the working environment and results of these stores. . Tanglewood wants to keep improving their customer service quality to better assist the costumers; they should focus on obtaining sufficient quality from the variety of people who would like to work at Tanglewood, allowing employees to see this company and this position as a long term commitment. If we pay attention what Tanglewood is scared the most is the retention rates of positions from their employees, since employe es do not believe and feel any kind of closure between them and the job. Furthermore, Tanglewood has noticed before that many employees hired without any kind of retail experience do not recognize the importance of having good customer service skills, and training is not enough to solve this issue. Tanglewood should look for people with certain skills for specific positions, they should look for quality employees who have at least a minimum of knowledge, and with the help of training reinforce their knowledge and teach them how to apply this on their job. 6. A realistic recruitment message is a basic way of communication that states the name of the company and the job as it is. The purpose of this type of communication is that companies try to sell the job to applicants with only the positive things about the job, like good salary and benefits. Job attributes in an RJP for an associate: POSITIVE JOB ATTRIBUTES * Dental, Vision and Medical care. * Belong to a strong and respected workforce. * Training in different learning areas. * Different opportunities to obtain promotion. NEGATIVE JOB ATTRIBUTES * Salary has not risen for the past four years. * Promotions are very selective. * Annual reduction of benefits for family members. A branded message is when an organization wants to show a good image, so future applicants might develop a connection feeling towards the organization, in this way the company will try to sell the idea to the applicant by saying that this company is a great place to work surrounded by nice, helpful and committed people. * Would you like to work in a nice competitive environment in which you can exceed your abilities as a professional? Well, come and apply at Tanglewood stores, and learn and master your abilities while getting paid; receive medical, dental and vision care and 401K. Don’t waste your time!!